Toilet Talk

How do you get people to open up about a topic that people most avoid like the plague? To not feel judged or ostracized about their bowel health? You sit them down on a toilet, in public, on Santa Monica Pier, and ask them about their poop. Then you get a celebrity endorsement from Wendy Williams, create a truly interactive and funny/engaging online survey, and tie it all together.

WINNER Bronze Clio 2017—Best Integrated Campaign 

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Toilet Talk—Woman on the Street

Toilet Talk—Woman on the Street

02:44
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Wendy Williams Toilet Talk Promo

Wendy Williams Toilet Talk Promo

01:41
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Interactive Survey